Social Media Conference Northwest, sponsored by WWU's Center for Economic Vitality, takes place Thursday

Western Washington University’s Center for Economic Vitality and the Technology Alliance Group for NW Washington are holding the second Social Media Conference NW, Evolving Marketing Conversations, March 25 at McIntyre Hall Performing Arts and Conference Center in Mount Vernon.

Anyone interested in the business applications of social media is invited to attend. The conference builds on the success of the 2008 conference to continue the dialogue around using social media for marketing, customer service, and public relations.

“We are bringing together speakers from companies blazing the trails for others to follow and the thought leaders who are suggesting best practices,” stated Tom Dorr, director for the CEV. “The specially chosen speakers are presenting on a wide range of social media topics for beginners and for those wanting to take their efforts to the next level.”

A few of the topics include: trends in social media; strategies for two-way communication; successful corporate blogging; importance of video; finding the time; product and market improvement; importance of listening and building trust; and managing negative feedback online. The final session will feature social media brand building at Starbucks. A Tweetup is planned after the conference.

Video produced by Social Media Conference NW.