Resilience Institute at WWU conducts survey of disaster preparedness campaign in Snohomish County

The Resilience Institute at Western Washington University recently conducted surveys to determine the effectiveness of the "Who Depends On You? Are You Prepared for Disasters?" campaign in Snohomish County.

A pre-survey was conducted in autumn 2009 to assess residents’ household preparedness and familiarity with the campaign, as well as strategies for effective dissemination of emergency preparedness information. The pre-survey was followed by a concerted campaign outreach effort by Snohomish County Emergency Management, and concluded with a post-survey in spring 2010 to determine if the campaign outreach had an impact on preparedness or campaign familiarity. The two surveys were administered to 628 respondents in Snohomish County at community events, local retail outlets, and through a Tulalip Tribes employee email list. Time and cost made a random sample of the county not feasible.

For more on the project, and to see the results of the surveys, read the executive summary attached below. The work was completed by Rebekah Green, Riley Grant and CJ Huxford.