Western Washington University’s Small Business Development Center (SBDC) is partnering with the City of Blaine and the Blaine Chamber of Commerce to bring a digital marketing training program to local businesses from 6-8 p.m. on Tuesday, Dec. 6 at the Blaine School District Office at 765 H St.
Attendance is free but space is limited and registration is preferred.
This training program will give attendees insights on what it takes to succeed online, and with a physical location, in a multi-channel and multi-screen world.
There is no doubt that consumer behavior and purchasing decisions are being influenced by the fast changing worlds of social media and technology. There are many areas of opportunity for local businesses to succeed with digital marketing. Area covered will include:
- Paid Search Marketing (Google Adwords, Facebook Ads, etc.)
- Mobile Marketing Trends
- Content Marketing Strategies and Tactics
- Converting Visitors to Buyers
- Tracking Your Results
The event will be led by Eric Grimstead, one of the SBDC’s Certified Business Advisors, who is an expert in digital marketing. Grimstead enjoys helping local clients figure out how to maximize their marketing opportunities, increase customer engagement and improve their overall online effectiveness.
For more information on how to register, please call the SBDC office at (360) 778-1762 or email firstname.lastname@example.org.
Since 1983, the Small Business Development Center has enabled Western Washington University to give back to the business community and has helped to shape the economic future of Whatcom County. The SBDC provides free, confidential advising, technical assistance, and research to business owners and managers in an effort to help businesses thrive throughout Whatcom County. For more information, please visit http://sbdc.wwu.edu.