WWU’s SBDC to Co-Sponsor a Free Social Media Workshop: ‘Digital Marketing Strategies for Small Businesses & Nonprofits’ on March 8

Western Washington University’s Small Business Development Center (SBDC) is partnering with SCORE and Constant Contact to bring a free social media seminar, “Digital Marketing Strategies for Small Businesses & Nonprofits,” from 9 a.m. to noon on Wednesday, March 8, at the Gateway Center Executive Suites, 1313 E. Maple St. #201, in Bellingham.

There is no cost to attend, but space is limited and registration is required. To register, call the SBDC office at (360) 778-1762 or email sbdc@wwu.edu.

Digital marketing is changing thanks to widespread ownership of smartphones, ever-increasing data and video streaming, combined with a cultural desire for digestible and personalized content.

By the end of this session, participants will gain knowledge of:

• Marketing Automation
• Content Marketing
• Video
• Mobile
• Big Data

Join the SBDC to explore the top trends in digital marketing that small businesses should be paying attention to in 2017. Seminar leaders will explore each trend and provide some simple ideas for incorporating them into overall marketing strategies.

This workshop is most suitable for the beginner-to-comfortable small business marketer who wants to learn about how current trends in digital media might impact their organizations. Others with more advanced knowledge are welcome. 

Since 1983, the Small Business Development Center has enabled Western Washington University to give back to the business community and has helped to shape the economic future of Whatcom County. The SBDC provides free, confidential advising, technical assistance, and research to business owners and managers in an effort to help businesses thrive throughout Whatcom County. For more information, please visit https://sbdc.wwu.edu/.