No apologies from college head for asking how to be "not as white"

A controversial questionnaire is making the rounds on a university campus north of Seattle. It comes from the school's president. He is making no apologies, despite the backlash.

Western Washington University President Bruce Shepard said, "My role as a leader is to ask questions that take people outside of their zones of comfort."

There's one uncomfortable message about WWU that its president has been giving to incoming students ever since he took office six years ago. He said at the school's opening convocation in 2012, "If in the decades ahead we are as white as we are today, we will have failed as a university."