New Washington state magazine to target B.C. shoppers

The fierce competition for the Canadian shopping dollar just across the border in Washington state has spawned an idea to steer the sometimes-myopic Canuck shoppers away from malls and big-box stores, to the mom-and-pop shops.

About 30,000 copies of "The Crossing Guide" magazine, which is currently under design, will be distributed throughout Metro Vancouver, BC Ferries' terminals on the mainland and border crossings in early January, said Marisa Papetti, the magazine's owner and publisher.